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Media Kit

Performance in and out of the game

High-level competition, daily content and a community that shows up for every match.

  • Campaigns in Brazil and worldwide
  • Available for travel and events
  • Content in Portuguese and English
  • Direct contact with the creator

Data updated in July 2026. Metrics pulled from the platforms' native dashboards.

N4NOFPS em evento oficial de Call of Duty: Black Ops 7

Overview

Consolidated numbers

  • Almost 8 million

    Combined views (90 days)

  • 330k+

    Combined followers across platforms

  • 6k concurrent

    All-time multiplatform peak

  • R$ 15.5 million+

    Prize pools played for

  • 20

    Titles

  • 13

    MVPs

Views and followers combined across platforms. Data updated in July 2026.

Platforms

Channel by channel

Instagram

5.5 million views and over 175k interactions in 90 days.

Last 90 days

  • 49,098

    Followers

  • 5,592,309

    Views

  • 249,967

    Accounts reached

  • 175,567

    Interactions

  • 38,662

    Profile visits

Views by format

  • Stories3,400,000
  • Reels1,800,000
  • Posts358,000

Interactions by format

  • Reels138,000
  • Stories30,000
  • Posts7,400

YouTube

Almost 100k subscribers

Over 1 million views and 190k watch hours in 90 days.

A community built live, with daily streams.

Last 90 days

  • Almost 100k

    Subscribers

  • 1,095,347

    Views

  • 190,218

    Watch hours

  • 186,184

    Unique viewers

Live streams

  • 655,420

    Live views

  • 112,265

    Unique viewers

  • 615

    Average concurrent

  • 1,541

    Peak concurrent (90 days)

  • 6,000

    All-time multiplatform peak

    During WSOW 2025.

Typical routine: roughly 600 to 700 concurrent viewers on YouTube.

Content by format

  • Live655,420
  • Shorts283,815
  • Videos152,221

TikTok

1.3 million views and over 88k interactions in 90 days.

Last 90 days

  • 38,557

    Followers

  • 1.3 million

    Views

  • 14.2k

    Profile views

  • 78.1k

    Likes

  • 1.9k

    Comments

  • 8.3k

    Shares

The approximate interaction total considers likes, comments and shares.

Twitch

≈138k followers

Last 90 days

  • 130

    Average concurrent

  • 400

    Peak concurrent

  • 66k

    Unique viewers

  • 227

    Hours streamed

Kick

≈8k followers

Last 90 days

  • 40

    Average concurrent

  • 100

    Peak concurrent

  • 3.4k

    Unique viewers

  • 227

    Hours streamed

Unique viewers from YouTube, Twitch and Kick are not added together, since audiences may overlap.

Audience

Who is watching

Gender

  • Male96%
  • Female4%

Age range

  • 13–178,1%
  • 18–2414,7%
  • 25–3449,1%
  • 35–4421,8%
  • 45–545,3%
  • 55–640,6%
  • 65+0,3%

Countries and cities

  • Brazil

Mostly Brazilian audience, with notable presence in São Paulo and Rio Grande do Sul.

Content

Selected content

Commercial solutions

Three ways to work together

  • Branded content

    Native content adapted to each platform's language, including short-form videos, longer pieces and narratives designed to bring the brand closer to the community.

    • Reels
    • TikTok
    • Shorts
    • YouTube
    • Stories
  • Live integrations

    Product presentations, live usage, on-screen brand presence and placements woven naturally into the stream.

  • Long-term partnerships

    Ambassador programs, launches, events, on-site activations and campaigns built together with the brand.

Every project is tailored to the goal, duration, platform and deliverables involved.

Shall we build the next campaign?

Request a tailored proposal